Running for office is a series covering everything you need to know to kickstart a campaign. Part 1 focuses on the decision to run. Part 2 focused on privacy and teamwork. Part 3 was about your reasons for running.
This article is about Part 4.
An immovable force meets…
Well, you are still here.
Either money is not an issue for you, or the current climate disgusts you enough to subject yourself to public life. Or, you are just crazy. Maybe a little of everything. . .
Either way, this is a critical time in a campaign. Like a marriage, the person you choose to go on this ride with you makes all the difference.
Have you chosen the person to manage the campaign? Once you get on the train the most important person to have with you is the Campaign Manager. This will be the person that all communication flows through and someone who has your complete trust. The candidate will not have the time to manage the campaign, there are too many moving parts.
Your manager will oversee the team responsible for making sure you get on the ballot. As I said, the candidate will not have time for overseeing such tasks.
